Today we are going to talk about Microsoft's Copilot AI tool, what does it have to offer its users?
Every tech company wants you to think that what they're doing will change the way you work or live – or just change your life in general.
However, there are few examples that actually deliver on this promise.
The personal computer does, although it has been a part of our lives for so long that most people don't think about how much change it has actually represented.
More recently, the iPhone has changed the way people communicate and, in almost every way, has became the personal computer for most people.
Typically, however, the idea that a product or feature will make a lasting change is just hype. That doesn't mean companies don't keep trying.
In fact, it's an important lesson because hype creates expectations. This is useful if you're trying to sell something – if you get people excited, they might buy what you're doing.
The problem is when you make promises you can't keep. Expectations, it seems, are everything.
This brings us to Microsoft's announcement last week. In an event streamed on LinkedIn, Microsoft CEO Satya Nadella announced a new AI-powered assistant for its Office productivity software called Copilot.
The entire demo is impressive, and at just half an hour, it's worth it.
Fortunately, you can simply watch the rerun on YouTube.
During the demo, Microsoft showed how Copilot will be able to do things like send an email summarizing a meeting based on meeting notes or create a PowerPoint presentation based on a sales proposal in a Word document.
That doesn't sound like much, but when you consider the amount of time people in your office spend doing just that, it's actually pretty useful.
In fact, I think Nadella is right that Microsoft Copilot will change almost everything about the way millions of people approach everyday tasks.
Basically, Copilot is the realization of the long-time dream that Microsoft first introduced as Clippy.
Unlike Clippy, however, Copilot is actually useful. It's also much smarter because it can access your existing documents and data.
Microsoft was even careful during the presentation to highlight elements of the user experience that remind you that you are in control and that you must make the decision about how to use what Copilot creates for you.
If you're writing an email, Copilot will encourage you to review what you've written before clicking send. It will even tell you that sometimes it is wrong.
It doesn't replace your work, it just makes it easier. It's, well, a co-pilot.
Why does this matter? Well, because a co-pilot shouldn't fly the plane for you; It's meant to help you get to whatever destination you set.
Of course, you can assume, but you are the pilot. You are in charge.
In this case, you decide what to keep or send.
You decide what information to use or how to share it with others.
This may not seem like a big deal, but it is.
Expectations really are everything. By setting the expectation that Copilot is intended to get you started or help you with specific types of tasks, Microsoft is making it clear that it is not intended to replace human labor.
It's meant to help you be more productive by making it easier to do the things you do all the time. This really changes the game.
The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.
Thank you for following the gmotomercado.com see you next time!
